Nikon, the globally recognised camera company, has announced its acquisition of RED, the pioneering digital cinema camera company.
In Short
- Nikon acquires RED, a leading digital cinema camera company, becoming a wholly-owned subsidiary.
- Nikon is set to tap into the fast-growing professional digital cinema camera market.
- Some of the popular Hollywood movies like the Guardians of Galaxy, Renfield were shot with RED.
Nikon, the popular camera company, has announced that it is buying RED, the company behind some of the most groundbreaking digital cinema cameras out there. With this move, RED will now be under Nikon’s wing, becoming a fully-owned subsidiary. Some of the popular Hollywood movies like the Guardians of Galaxy,
Renfield, the Queen’s Gambit among many others were shot using the RED cameras.
“Nikon announces its entry into an agreement to acquire 100% of the outstanding membership interests of RED.com, LLC (RED) whereby RED will become a wholly-owned subsidiary of Nikon, pursuant to a Membership Interest Purchase Agreement with James Jannard, its founder, and Jarred Land, its current President, subject to the satisfaction of certain closing conditions thereunder,” the company blog said.
They have launched some of the popular cameras like the original RED ONE 4K and the super advanced V-RAPTOR [X] with its unique RAW compression tech. These cameras have not only bagged awards, including an Academy Award, but have also become the go-to choice for Hollywood big shots. The RED cameras are loved for their innovation and top-notch image quality . They are tailored for serious filmmaking and video production.